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Courses to help you build your therapy business

Nicola Griffiths & Debbie Pearce

Whether you're a student currently on a complementary therapy course or a newly qualified therapist or have been qualified for some time, the chances are you would welcome more clients.

Been there, done that

As therapists ourselves, we know first-hand how much effort is required to establish yourself and then to maintain a steady flow of clients. All too often we see enthusiastic, well-trained therapists fall by the wayside because they haven't grasped the basics of getting new clients through the door. It's all very well being a competent therapist, but that's not much help if no one knows you're there.

Jargon-free practical advice

Our courses offer no-nonsense guidance on how to kick-start your business, grow it to the size you want and then maintain momentum. We focus on the most effective aspects of marketing to help you achieve success - the things that we put into practice ourselves to maintain our consistent number of clients.

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Do you want more clients - getting started

A fast-paced half day course for student therapists or qualified therapists who know little or nothing about marketing

DETAILS
Do you want more clients - build your practice

We show you how we keep up a steady stream of enquiries. Delivered as a fact-filled one-day course.

DETAILS
Social media for therapists

Learn about Social Media including how to set up a Facebook 'Like' page or Twitter account to promote your business.

DETAILS
Facebook for business

Learn how to set up a Facebook page for your business and use it to promote and engage. Half-day course for therapists with basic marketing in place.

DETAILS
Business basics for therapists

Learn the basics of setting up a therapy practice. We cover the questions most frequently asked by therapists when they are first starting out.

DETAILS

Do you want more clients - getting started

What's my motivation?
Most complementary therapy courses familiarise students with the need for PR and Marketing, but in our experience it's an area that therapists often shy away from.

Whether you're still studying or you've only just qualified, you may not have the initial confidence to promote yourself. Confidence in your practical skills comes with experience and you can only gain experience by attracting clients. Not only do you have to be good as a therapist, you have to be good at running a business - and that means marketing yourself.

What's it all about?
This course provides a fast-paced, no-nonsense introduction to the basics of PR and Marketing.

Who is it aimed at?
Student therapists wishing to hit the ground running when they qualify and qualified therapists with little or no marketing knowledge

How long is the course? I'm keen to get started!
This is a half-day course, approximate times will be either 10am to 1.30pm or 1pm to 4.30pm.

What amazing gems will I learn?

  • The importance of getting started early
  • Marketing you absolutely MUST do
  • Pros and cons of different media
  • Free (and nearly free) ways to get noticed
  • Tips for driving traffic to your website
  • What to do and what not to do

About booking this course

Currently this course is available for group bookings. Please hit the BOOKING button below to launch an email enquiry about setting up a group booking.

This course is also integrated into the CPHT Hypnotherapy Diploma syllabus at selected CPHT schools.


BOOKING

A fast-paced half day course for student therapists or qualified therapists who know little or nothing about marketing

Do you want more clients - build your practice

What's my motivation?
You've qualified, you've found your premises, you already have basic marketing in place. If you're lucky you're ticking along nicely. But if you would like to increase your chances of attracting more clients, this course provides practical ideas to help you grow your business.

This follows on from the Getting Started course and is designed to take you on to the next step, so we presume you have:

  • Your basic website and leaflets in place
  • You have an understanding of the Advertising Standards Authority's guidelines
  • You have your branding sorted, i.e. your logo and photograph

 What's it all about?
This course provides a practical, fact-filled session designed to maximise the impact of your marketing.

Who is it aimed at?
Therapists who have basic marketing material in place and would like to boost their client base.

How long is the course? I'm keen to get started!
This is a full-day course, approximate times are 10am to 4.30pm with an hour for lunch.

What amazing gems will I learn?

  • Marketing health check
  • Google Adwords
  • Building your brand
  • Optimising your website
  • E-newsletters
  • Building a co-ordinated campaign
  • The basics of social media

About booking this course

Currently this course is available for group bookings. Please hit the BOOKING button below to launch an email enquiry about setting up a group booking.


BOOKING

We show you how we keep up a steady stream of enquiries. Delivered as a fact-filled one-day course.

Social media for therapists

What's it all about?
Learn how to set up a Facebook 'Like' page for your business, or a Twitter account. We run through the basics of getting started and then what to write on these powerful social media entities.

In this course we focus primarily on Facebook and Twitter and give a brief overview of the remaining contenders. We explain the best ways of getting interaction with potential new clients and how to build a following. This is a basic course designed for therapists who have not used any of these social media before.

Who is it aimed at?
Therapists who want to start at the very beginning of Social Marketing. We explain which media to use and why, how to log on, how to set a page up and how to interact socially, so this course is VERY BASIC!!

How long is the course?
This is a full-day course from 10am to 4.30pm.
Registration 9.30.
Lunch (not provided) 1pm - 2pm. Refreshments provided.

What amazing gems will I learn?

  • Which social media to use
  • How to set up the relevant page (Twitter & Facebook only on this course)
  • What to talk about
  • Building your followers and engaging them.

About booking this course

Currently this course is available for group bookings. Please hit the BOOKING button below to launch an email enquiry about setting up a group booking.


BOOKING

Learn about Social Media including how to set up a Facebook 'Like' page or Twitter account to promote your business.

Facebook for business

What's my motivation?

You have your basic marketing in place and want to attract more clients. Having a Facebook business page helps you reach out to potential clients almost in real-time. It’s a great way of drawing people to your business – and it’s free!

What's it all about?

Learn how to set up a Facebook 'Like' page for your business. We guide you through the basics of getting started and then what to write on this powerful platform.

Who is it aimed at?

Therapists who want to start using Facebook for business.  You may or may not be using Facebook at a personal level already. We explain how to set a business 'Like' page up, attract 'Likes' and how to post information that will keep your fans coming back for more.  This course is VERY BASIC and is aimed at Therapists who have little or no knowledge of using Facebook as a business tool. 

How long is the course? 

This is a half-day course from 10am to 1pm or 2pm to 5pm.

What amazing gems will I learn?

  • An overview of social media
  • How to set up a personal profile, if you don't already have one
  • How to set up a Facebook 'Like' page for your business
  • What to talk about
  • Building your followers and engaging them

About booking this course

Course dates:

Currently this course is available for group bookings. Contact us to make a group booking if you would like us to run the course near you.


BOOKING

Learn how to set up a Facebook page for your business and use it to promote and engage. Half-day course for therapists with basic marketing in place.

Business basics for therapists

What's it all about?
A basic course exploring all the aspects you need to consider when setting out as a new therapist. From 'what type of business should I set up?', through 'what type of premises should I work from?' to 'how do I track my income and expenditure?'.

Who is it aimed at?
Therapists who have little or no experience of being self-employed. We cover the most frequently asked questions posed by therapists when they are first starting out, so this course is VERY BASIC!!

How long is the course?
This is a full-day course from 10am to 4.30pm.
Registration 9.30am.
Lunch (not provided) 1pm - 2pm. Refreshments provided.

What amazing gems will I learn?

  • Types of Business: Sole Trader v Partnership v Limited Company - what's best for you?
  • Establishing the viability of your practice. 'Demand / affluence', finding a suitable location and obtaining various permissions.
  • Getting organised, the best way to schedule appointments through to record keeping and structuring your time.
  • Personal Safety as well as personal wellbeing.
  • The wonderful world of Accounting - let's keep it simple! We cover thresholds, the basics of what you can claim and what you can't claim for, things to be wary of.
  • The Insurance - what do you need and what it should cost.
  • Professional considerations, what to charge, membership of professional organisations, what you need in your therapy room, professional image, relationships with other practitioners and more.
  • Last but not least, Health and Safety!

About booking this course

Course dates:

Bristol - Saturday 21st October 2017
One-day course, 10am to 4.30pm
NB: This booking is available for CPHT students and graduates only.

Contact us to make a group booking if you would like us to run the course near you.


BOOKING

Learn the basics of setting up a therapy practice. We cover the questions most frequently asked by therapists when they are first starting out.

Information for Colleges and Groups

Courses for Colleges

All of our courses can be tailored to your particular discipline, ensuring the examples and case histories are relevant to your students. They can be delivered as a full day course including break out sessions and discussion groups, or fast-tracked as a half-day course. Give your students the best possible start to their careers.

Course booking details:

  • 1-day undergraduate course: £900
  • Half-day fast-track version: £500

Fees include:

  • Course materials
  • Certificates of attendance
  • A follow-up motivational email to attendees
CONTACT US


Courses for Groups

Our marketing courses provide an ideal CPD opportunity for qualified therapists. They can either be run as a stand-alone event or incorporated into an Open Day or Conference. As experienced practitioners, both in the field of Marketing and as practising therapists, we deliver no-nonsense, relevant material tailored to the needs of complementary therapists.

Course booking details:

  • 1-day postgraduate CPD Course: £900
  • Half-day fast-track CPD Course: £500

Fees include:

  • Marketing support for your event if required
  • Course materials
  • Certificates of attendance
  • A follow-up motivational email to attendees
CONTACT US


Course Timings

We are happy to deliver courses on a Saturday/Sunday or midweek as we recognise many therapists work at weekends.

Travel Costs

Fees include travel costs within a 40 mile radius of Cheltenham, Bristol or Exeter. Courses elsewhere in the UK can be arranged provided additional costs are covered.

Our Credentials

Both Nicola and Deborah are experienced presenters and have developed and run a range of courses, workshops and webinars. Their Marketing courses have been adopted by the prestigious Clifton Practice Hypnotherapy Training Centre (CPHT). The Getting Started course has been adapted and integrated into CPHT's Hypnotherapy Practitioner Diploma.

They are both Lecturers for CPHT, running satellite schools in Belfast and Guildford. They are also qualified supervisors. Deborah has a City & Guilds Certificate in Further Education Teaching and was a part-time tutor for Devon Adult and Community Learning (DACL).

Testimonials

"We booked TMS to provide a CPD workshop at our Open Day in Exeter. We were very impressed with the level of Marketing support we received from TMS - they promoted the event via their own contact networks, websites and even Tweeted regularly. As a result we had double the number of attendees. The feedback we've had from our own students has been fantastic - they're really enthused and have a clear understanding about the importance of promoting their practice. We'll certainly invite TMS back for future events."
Emma Gilmore, Director, School of Bodywork, Exeter

"So pleased I got your DVD. I wrote down my top 5 action points & acted on them! The phone has not stopped ringing..."
Caroline

"Thank you for sharing and helping me grow my business."
Julia

"Congratulations on a fantastic, informative tutorial, it really was impressive, and very informative."
Sally